How Clicks Talent Powered a $300K Influencer Campaign Using Zano
Clicks Talent used Zano to source influencers across multiple agencies for a 3-month campaign, combining casting calls, roster discovery, and data-driven selection to move faster and close deals efficiently.
Results
- $300K campaign budget
- 3-month ongoing campaign
- Sourced across multiple talent agencies
- Faster talent selection using built-in audience data
About Clicks Talent
Clicks Talent is a global influencer marketing and talent agency, working with brands like Warner Brothers, Skechers, and Uber Eats. As one of the first TikTok influencer agencies, they’ve been in the space for over 10 years, representing 700+ influencers while also sourcing and managing campaigns for brands — operating both as a talent agency and a marketing partner.
https://clickstalent.com/
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⚡ The Challenge
Before using Zano, sourcing talent across multiple agencies required:
- Reaching out to agencies one by one
- Waiting for responses and pricing
- Manually comparing talent without standardized data
This slowed down campaign execution and made it harder to scale large influencer campaigns efficiently.
🚀 The Solution: Using Zano
Clicks Talent used Zano to centralize their sourcing process:
- Casting calls to receive submissions from multiple talent agencies at once
- Roster database to proactively discover relevant influencers
- Built-in audience data to evaluate talent quickly and confidently
Instead of fragmented communication, everything was accessible in one place.
🔍 How It Worked
Clicks Talent's technology brand client wanted to run a monthly campaign. For the campaign, Clicks Talent:
- Posted a casting call with campaign requirements
- Received submissions from multiple talent agencies
- Used Zano’s roster database to discover additional influencers
- Reviewed talent using built-in audience and performance data
- Presented shortlisted creators to the client with full context
- Quickly aligned with agencies and locked in the deal
📈 The Results
- Successfully sourced talent for a total of $300K revenue of the campaign
- Reduced back-and-forth with agencies
- Enabled faster, data-driven decision making
- Built a scalable workflow for sourcing across agencie
“Zano made it much easier to source and compare talent across agencies. Having everything quickly accessible so we can easily present it to our client helped us move faster and close the deal.”
- AB Lieberman, CEO & Founder of Clicks Talent
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Learn More About our Features
Here's Why People Love Us
“The platform is great so far - our agents LOVE the new public link feature and through this, we were able to share our full roster with links to a handful of our clients.“
Esther Na
Operations Lead, Viral Nation Talent
"We submitted a few of our creators to casting calls and been using it for our
casting calls. Loving it so far :) "
Oliver Segall
Business Director, Connect Management
"It definitely has been a really easy process to add our influencers and submit them to casting calls!"
Lily Herridge-Baker
Director & Talent Manager, GSWL
“I find the software and website easy to navigate, and the process of submitting my influencers for deals is straightforward.”
Dan Koretz
Business Development Manager, Bolen Media
Recognized for ease of use and customer satisfaction on Capterra
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